Trade Promotion Europe’s annual conference was held in Brussels

Trade Promotion Europe's annual conference was held in Brussels

On May 24, the annual Trade Promotion Europe conference was held in Brussels under the title – “European SME exporters: challenges and opportunities”. This year marks the thirtieth anniversary of the European Single Market, providing an opportunity to review the successes and benefits of internal trade for European SMEs.

An open international economy is one of the pillars of the European Union’s approach to trade and has contributed to the growth of European exports. However, there is growing concern that the EU has exposed itself to dependencies and needs to address them, especially in times of geopolitical unrest and increased competition for technology and raw materials.

Trade Promotion Europe’s mission is to strengthen European trade promotion organizations to optimize support and contribute to the development of business ecosystems for their export-oriented companies.

The conference was filled with many interesting and meaningful participants and was accompanied by many networking opportunities with over 80 representatives from different countries and institutions.

Among the conference participants were Jakub BoratynskiDirector, Networks and Management, Directorate-General for Internal Market, Industry, Entrepreneurship and SMEs of the European Commission; Milena AngelovaSecretary General of the Association of Industrial Capital in Bulgaria (BICA), Vice-President of the European Economic and Social Committee (EESC), European Economic and Social Committee; Anne LaniganRegional Director for the Eurozone, Central and Eastern Europe at Enterprise Ireland; Elena Santiago, Director General, CEN-CENELEC; Rok Capl, Spirit Slovenia; Charlotte Sammelindeputy director general, head of international trade and the EU’s internal market, Swedish Foreign Ministry; Matthias Bauerdirector at the European Center for International Political Economy; Annette WijeringDirector of the International Trade Department at the Netherlands Enterprise Agency; Denis RedonnetDeputy Director-General, Chief Trade Officer, Directorate-General for Trade, European Commission; Leopoldo RubinacciDeputy Director-General, Directorate-General for Trade, European Commission; Ben ButtersCEO, Eurochambres and many more.

TheBulgarian Small and Medium EnterprisesPromotion Agency was represented by Dr. Boyko Takovexecutive director, who during the conference held meetings with various participants and agreed on future initiatives and events of BSMEPA for the benefit of Bulgarian SMEs, such as an information event related to standardizations concerning all exporters, a business forum in Sofia with colleagues from Ukraine – ” Entrepreneurship and Export Promotion Office – Ukraine” and others – about which we will inform you in the future.

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